Monday, November 5, 2012

The Battle of Social Media


            YouTube VS Vimeo, who will win this bout? People will always have their preference of which video streaming website they prefer to use. YouTube is more popular, but Vimeo supposedly has the better video player. Both websites allow you have a free account, but there are some notable differences between the two.
            YouTube has the bigger audience because it was one of the first sites of its kind, and people instantly think of YouTube whenever they think of hosting any videos online. A few years ago, YouTube was bought out by Google so now your videos have a greater chance of popping up in the in Google search engine. Through YouTube you can upload an unlimited amount of videos as well.
            Some people will agree that YouTube is the better social media platform, but there are some cons along with YouTube as well. One of the first things you’ll notice is the inclusion of ads on every video. It’s annoying when you have to watch a forced 15 second ad, and then it takes forever to load your requested video. Some people will argue that the YouTube overlay will take away the professional message from your video, but I have to disagree. As far as I know there’s no way to pay for a premium account so you can disable those ads. Keep in mind that you can only post videos that cap at the ten minute mark. The only other con worth mentioning is that you have sift through a ton of garbage content to get to what you want to view. This can sometimes make video searching a chore.
            Vimeo’s success is definitely driven directly by their user base. Vimeo allows the user to put their own logos on their videos so you can have a more professional look to them. The Vimeo interface tries to keep you on the current user page by allowing you to select more videos by that user instead of having related videos that’ll take you away from the current page on your own.
            Just like YouTube, Vimeo has its cons as well. Vimeo has a much smaller community than YouTube so there’s a chance that a number of people won’t ever see your video. Vimeo also caps your video at 250,000 views where YouTube will constantly allow people to view your video. In order to remove all of the Vimeo links from your page, you have to pay $59.95 a year. Even with the Plus account, you still have limits on how much you can upload.
            How do the two sites affect social media? The two video hosting sites allow users to create their own content, and this also allows users to comment and interact with the videos as well. This thought ties into the main aspect of Web 2.0 where people can share and interact with their favorite internet websites. Without the advent of Web 2.0, these two particular sites wouldn’t be as popular as they are now. The sites will continue to push the concept of Web 2.0 into the future because these websites will continue improve their user interface. By constantly improving on the platform that the sites were built, more and more people will be drawn to the site.
            In conclusion, it primarily comes down to preference. I’ve been using YouTube for the past four or five years, and I don’t see myself switching any time soon. I have my account set up along with my favorites, and personal videos. It would take too much time to transfer everything over. For those reasons alone, I’ll continue to use YouTube.

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